About Us

Here at Okuma Fishing Tackle, we operate under our core values of Passion, Respect, Integrity, Dedication and Excellence. It is with these guiding principles and our unwavering commitment to providing anglers class leading products that drive our company and team members every day.

Okuma angler wading at sunset
  • Passion is the driving force behind everything we do
  • Respect is at the heart of our interactions
  • Integrity is the backbone of our business
  • Dedication fuels our relentless pursuit of excellence
  • Excellence is not just a goal, it’s our standard

Conservation

At the heart of our work lies a profound partnership with Coastal Conservation Association (CCA) among other pivotal organizations dedicated to fishery conservation. Together, our collaborative efforts are engineered to foster healthy marine ecosystems while ensuring the longevity and sustainability of fisheries vital to both our environment and sport.

Our journey in conservation is marked by an unwavering commitment to champion pro-angler legislation. We believe that the spirit of angling is not just in the thrill of the catch but also in understanding and respecting the balance of our aquatic ecosystems. This belief drives our company to influence positive changes through the ASA that supports sustainable angling practices and opens avenues for communities to engage in fishing activities responsibly.

Our involvement doesn't stop at the water's edge. It extends to raising awareness about the critical role fisheries play in our environmental and economic health. From coordinating clean-up efforts to lobbying for policy adjustments that reflect the latest scientific research, our company remains at the forefront of conservation.

We invite you to join us in this cause, to learn more about our initiatives, and to become part of the movement to support the sport of fishing.

American Sportfishing Association (ASA)

For over 90 years, ASA has been leading the way for sportfishing's future. Our mission is to look out for the interests of the sportfishing industry and the entire recreational fishing community.

Coastal Conservation Association (CCA)

The Coastal Conservation Association (CCA) was formed in 1977 due to overfishing of redfish and speckled trout. Fourteen anglers created the Gulf Coast Conservation Association, leading to victories like banning gill nets.

Center for Sportfishing Policy (CSP)

Center PAC supports federal candidates aligned with its goals. Only Center members and spouses can donate. It is non-partisan and aids Congress members who care for marine resources.

Northwest Sportfishing Industry Association

The Northwest Sportfishing Industry Association, founded in 1993, is an advocacy group for Washington and Oregon, representing businesses reliant on fishing.

Sharkathon

Sharkathon, a non-profit by surf fishermen, promotes catch-and-release. It evolved from an idea on Padre Island to a tournament series, funding educational experiences for underprivileged children and supporting non-profits.

Captain Rollo's Kids at Sea

Youngsters miss exploring ocean ecosystems. A day on the water, fishing can be life-changing. We partner for events, welcoming all, including special needs and schools, funding trips from San Diego to San Francisco.


Community

Our involvement in kids fishing initiatives and new angler education programs goes beyond just teaching a child to fish; it's about building lasting memories, encouraging a healthy lifestyle, and cultivating a community that values its natural resources. Through these initiatives, we aim to pass on the joy of fishing to the next generation, ensuring the future of the sport and the conservation of our waterways for years to come.

Meet our Team of Ambassadors

ChrisPFishing

ChrisPFishing

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